Welcome Message

***Hearty Welcome to Customer Champions & Master Minds ***

I believe " Successful CRM/CXM " is about competing in the relationship dimension. Not as an alternative to having a competitive product or reasonable price- but as a differentiator. If your competitors are doing the same thing you are (as they generally are), product and price won't give you a long-term, sustainable competitive advantage. But if you can get an edge based on how customers feel about your company, it's a much stickier--sustainable--relationship over the long haul.
Thank You for visiting my Blog , Hope you will find the articles useful.

Wishing you Most and More of Life,
Dinesh Chandrasekar DC*

Saturday, April 14, 2012

TechGiG Webinar : Master Data Management Data Governance Leadership and Best Practices

MDM Data Governance  Best Practices
Dears,


This is an  invitation and also reference site for of my webinar with TechGiG ,  Times of India IT initiative


http://www.techgig.com/webinars/Master-Data-Management-Data-Governance-Leadership-and-Best-Practices-143




The maturity of seeing MDM as a strategic project and not as IT Project is one of the lessons learned by big enterprises after they suffered heavy losses due to poor data quality and data governance initiatives but still today there is a huge debate about what they want to achieve with data governance program.
Data governance suffers a bit from the "chicken or the egg “syndrome. People at your company aren't going to understand what data governance is and what it can do for them until they actually see the results. However, getting the initiative funded and launched will only happen if you can convince your company of the tangible benefits of data governance. This webinar will provide the right insight for you to understand the significance of Data Governance and there is huge potential opportunity for the DG Specialist.
 
In this webinar, you will understand:
  •     Defining Data Governance & Data Stewardship
  •     Challenges in justifying the Data Governance initiative
  •     Top Drivers for Data Governance Initiative
  •     Data governance framework & Best practice
  •     Big Data and Data Governance Leadership
  •     Live Examples
  •     Live Q&A with the Speaker

Loving P&C
DC*