Mobile CRM : When and Where You need it

You're away from the office and minutes away from a meeting with a prospective customer. You need to review details about the opportunity and customer, but you can't access the CRM data you need because you don't have connection to the Internet. Do you panic?.

Not anymore if you have invested in Mobile CRM ? Whether it's quickly associating a phone call you've just made or an email you've just sent to a prospect with an opportunity record in CRM or just accessing basic sales information, Mobile CRMs works the way you do -- with or without network coverage. It's task-oriented, easy to use, and optimized for a Sales and Marketing professionals .Given that an ever increasing amount of a salesperson's time is spent on the go, it's critical that a mobile solution be part of one's CRM equation. The leading vendors like Oracle, SAP , Salesforce have their own mobile assistant tool kit for Mobile CRMs. Take for example Oracle Mobile Sales Assistant, which works seamlessly with Oracle CRM On Demand to provide sales users with a powerful yet easy to use task-based application for conducting the most common activities while on the road.

Check this link http://www.slideshare.net/tbOracleCRM/crmoracle-oracle-mobile-sales-assistant to know more about this mobile tool. And with Oracle Mobile Sales Assistant for Blackberry Version 2.0 released last month, you can fully leverage the touch screen capaiblities of the Blackberry Storm.Oracle Mobile Sales Assistant is compatible with both Oracle CRM On Demand and Siebel CRM.
So what you need to do next

• Plan, implement, and deploy a mobile CRM strategy


• Enable your sales force to achieve new levels of productivity and provide improved customer service


• Team up with solution providers that have the business and technical expertise to make your project successful

Live case for your reference

Scottish Widows is part of the Lloyds Banking Group with more than 6 million life, pension and investment customers. They implemented Oracle CRM On Demand to manage relationships with over 18,500 independent financial advisers and to improve their market penetration. After a head-to-head comparison with salesforce.com, Scottish Widows deployed Oracle CRM On Demand in two months and are taking advantage of CRM On Demand's powerful analytics. In addition, their mobile sales force is more productive with Oracle Mobile Sales Assistant.

Have a great mobile Day

Your Partner and Companion

Dinesh Chandrasekar DC*